McNabb & Risley Furniture
- allyraydesign
- Nov 28, 2015
- 1 min read
Updated: Apr 14
Marketing Manager
Jul 2015 - Nov 2015
Thiensville, WI
As the Marketing Manager for McNabb & Risley Furniture, I was responsible for designing their website, banner ads, emails, print materials, posters, and awnings. Implemented responsive website design and streamlined UX workflows that improved usability and optimized landing pages. Developed strategic marketing strategies to attract new and retain existing customers. Designed HTML emails that boosted open rates from 27% to 34%. Created, updated, and maintained the owners' blog content.
Email Graphics
Created weekly responsive HTML emails.
Print Mailers
Designed and ordered print mailers for each marketing campaign.
Print Magazine Ads
Designed print magazine ads of various sizes based on orders available each week.



Local Commercials
Designed screens for use in local commercial ads.

